Page 9 - Hereford Magazine 2021
P. 9

From the president                                                            Greetings to everyone
                                                                                                  for 2021
               How do you review a year with so much happening across the   conduct the first AGM via Zoom. Although we all had some
               world that continually affects our daily decisions? There is   reservations about whether the New Zealand rural broadband
               certainly something to be said for living in an island country at   service would rise to the challenge, it was a great success. Members
               the bottom of the world: we are fortunate we can still enjoy life   who wished to address the AGM or had questions they wished to
               as close to normal as possible.                  table sent these in prior to the meeting, which helped manage the
                 We must also reflect on what was a positive and unforgettable   timetable as well as giving time for considered responses.
               year for the NZ Herefords family. A lot of emphasis was on the   Unfortunately, we were unable to host our national sale in
               Boehringer Ingelheim World Hereford Conference. This was a huge   2020, however with the work already done on a new concept,
               success for our breed and country, with people from 18 countries   it has placed us in great shape to host an even better event in
               representing the world of Hereford cattle travelling throughout our   2021. We have sent out some detailed information about the new
               country. The success was a family effort, with many opening their   format and how this will work. We have a unique opportunity to
               studs for tours or to stage sections of the youth event. There are   be the leaders of change. The bulls that will be available are our
               too many individuals to name in this report – people who sacrificed   showcase; all are listed within the early part of the vendors’ own
               hours of their personal time – you know who you are and we thank   sales, and this event gives you the best chance to purchase a sire
               you so much. However, on behalf of the NZ Herefords family, we   displaying superior genetic ability. So join us at Orlando County
               would like to show our appreciation for all the hours of work put   Club, Palmerston North, for our new format National Seed Stock
               in by Philip Barnett, Posy Moody, Christine Nagel and Rebecca   Sale on 11 May. All bulls will be sold via a livestream hybrid
               Patterson. They were the key link that kept everything on track   helmsman auction.
               and delivered what many have said was the most professionally   Focus on the future: technology, science and genomics
               run world Hereford event ever. We still receive emails and letters   continue to make huge gains. To ensure our breed can take full
               from attendees and sponsors wishing to tell us how they enjoyed   advantage of those gains, we have an updated strategic plan,
               the cattle, country, people and the organisation. Stand tall, NZ   which has been posted out to all members. It is available on our
               Herefords family, be proud of what you were part of and don’t stop   website to download. Over the next 12 months you will see more
               telling people of the successful showcase that was the Boehringer   changes linked to one of the three strategic objectives: build a
               Ingelheim World Hereford Conference 2020.        strong Hereford association, create member value from data and
                 It is hard not to talk about Covid-19, a challenge that was   information, and market Herefords.
               always on the event committee’s mind. I can assure you all,   We continue to align with partners who share similar values,
               we never took the threat lightly and well before the event we   and our education days are under way along with the youth
               were in discussions with New Zealand’s governmental bodies   development weekends. We have updated our rule book to ensure
               on the risks. We even discussed our options three days before   it is clear and in line with current policy and rules, rebranded our
               the first overseas guests arrived for the pre-conference tours.   logo and image to a crisp new format, and increased marketing
               The committee followed the advice of the Ministry of Health   for our hybrid vigour campaign, HerefordX.
               throughout the pre- and post-tours and the conference itself.   The NZ Herefords family will continue to stand together and
               Despite the world and New Zealand still learning how to manage   drive towards the future, being proud to be part of an association
               this pandemic, the Ministry of Heath was giving us accolades   that faced its challenges, and celebrated success.
               for all the correct procedures we were taking and had in place.   Thank you for the support and I look forward to catching up
               To all our members and their families who experienced unjust   with you all throughout 2021.
               discrimination towards them during this time, I apologise for the
               hurt you suffered.
                 We didn’t stand still; lockdown pushed us to change quickly
               and technology was there to assist. Council held Zoom meetings
               and took the time to conduct strategic and governance training.
               This was the catalyst for the board to move towards a governance
               structure with more operational tasks moving to the general   COLIN CORNEY
               manager and her team. The timing of lockdown also saw us   President

               NZ HEREFORDS                                     HEREFORD PRIME NZ
               PRESIDENT      Colin Corney .........colraine.herefords@xtra.co.nz  CHAIRMAN   Laurie Paterson ................paterson@farmside.co.nz
               VICE PRESIDENT   Gray Pannett...........................pannetts@xtra.co.nz  VICE CHAIRMAN   Geof Brown ...................locharburn@farmside.co.nz
               TREASURER      Gray Pannett...........................pannetts@xtra.co.nz  TREASURER   Chris Douglas ........................monymusk@xtra.co.nz
               GENERAL MANAGER  Posy Moody .................. manager@herefords.co.nz  BRAND MANAGER  Natalie Campbell ........herefordprime@pbbnz.com
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